pop & funWikipedia2007
Rickrolling began in 2007 as a prank that hid a 1987 pop song behind a fake link
Rickrolling is an internet prank in which a link promises one thing and delivers Rick Astley's 1987 song Never Gonna Give You Up. It grew out of earlier 4chan jokes like duckrolling, where links led to a picture of a duck on wheels. In 2007, a user posted a link claiming to be the new trailer for Grand Theft Auto IV, which had crashed Rockstar's site, but it led to the Astley video. The trick spread quickly on forums and YouTube, and it boosted downloads of the song. Astley himself was tricked by the prank before he understood the joke.
Rickrolling shows how a single bait-and-switch link became a lasting internet ritual and a case study in how memes spread. It also shows how a 20-year-old pop song found a new audience through a joke.
Rick Astley was himself fooled by a rickroll through emails from a friend before he understood the joke.
From Wikipedia, the free encyclopedia · text CC BY-SA 4.0
Illustrative photo · ewupauly on YouTube, CC BY 1.0, via Wikimedia Commons
