pop & funWikipedia1931 · Florida Keys, USA
Key lime pie probably began as a 1931 condensed-milk advertising recipe
Key lime pie is probably descended from a Magic Lemon Cream Pie printed in a 1931 promotional brochure by Borden, the condensed milk maker, and credited to a fictional spokeswoman named Jane Ellison. The recipe mixes condensed milk, lemon juice and egg yolks, is topped with meringue, baked and served cold. Cooks in the Florida Keys then swapped in local limes, which are tarter and more aromatic than lemons, and the pie spread from there. Food writer John Egerton dated the dessert in the Keys to at least the 1890s, but no solid written record appears before 1933, and the popular story of a cook named Aunt Sally inventing it traces only to a 1995 inn brochure. The pie was promoted as Florida's most famous treat in the 1950s.
It shows how an advertising brochure can end up defining a regional dish that people treat as ancient tradition. Food historians like Stella Parks see it as a clear case of how commercial marketing shapes what Americans think of as their own heritage.
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