historyWikipedia1840 · Fulham, England
The first known picture postcard was a joke that a writer mailed to himself in 1840
Postcards grew out of cards sent through the post as early as the 1840s. The earliest known hand-painted picture postcard was made by the writer Theodore Hook, who mailed a caricature of post office workers to himself from Fulham in 1840, probably as a practical joke. Postal systems then began to issue official cards, starting with Austria-Hungary in 1869, and a Prussian official had proposed an open card with an address side and a message side. Printed picture cards arrived with the Franco-Prussian War in 1870, and by the 1890s the postcard was a mass craze. The American golden age ran from about 1905 to 1915, when billions were mailed each year and many cards were never posted at all.
The postcard was an early mass medium, a cheap way to share images and short messages long before phones. Its boom was driven by printing technology and cheaper postal rates, a pattern that repeats with each new communication tool.
The earliest known picture postcard sold for a record 31,750 pounds at auction in 2002.
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Photo: Unknown author., Public domain, via Wikimedia Commons
