world cultures & travelWikipedia1800s · Veneto, Italy

The spritz began as Habsburg-era soldiers and merchants asking for their wine to be sprayed with water

the gist

The spritz started in the Veneto region of northern Italy during Habsburg rule in the 1800s, when soldiers, merchants and officials from the empire found the local wines stronger than they were used to. They asked tavern hosts to spray, or spritzen in German, a little water into their glasses, so the drink was originally sparkling or red wine diluted with fresh water. Between the 1920s and 1930s, Venetians and Paduans added local bitter aperitifs, and Aperol (1919, Padua) and Select (1920, Venice) were born. The modern version with Prosecco instead of still wine was set only in the 1970s.

so what

The spritz shows how a drink can be shaped by empire, trade and local taste over two centuries. Its story explains why the Venetian aperitivo ritual is so central to Italian social life.

fun fact

The Aperol brand was created in Padua in 1919.

more on this

Adapted from Wikipedia, the free encyclopedia · CC BY-SA 4.0

Image: Wikimedia Commons